This filming was for our second TV advert, which focusses on running and a running shoe. The slogan for this particular advert is 'ready for anything,' therefore this filming took place in a variety of different locations, ranging from urban areas to more rural ones. In terms of camera technique, we experimented with a new ideas such as focus pulls, as this gave our filming a new edge. As well as this, we looked at different angles and close ups, to give our advert variety. This particular filming session was successful, as we got all the footage we need to construct the advert - we just may need to tweak a few parts to make it perfect!
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